REELING PEOPLE IN: Urban Getaway
content creation.
Urban Getaway offers short stay accommodation designed for travellers looking for a comfortable home base while exploring the region.
To help showcase their properties online, they needed video content that could quickly communicate the experience of staying in one of their homes. Something polished, engaging, and versatile enough to work across listing platforms and social media.
the good thinking.
Penscope produced two video assets designed to highlight the space and the feeling of the stay.
A landscape video was created for property listings and booking platforms, giving potential guests a clear walk through of the home and its features. Clean visuals. Smooth pacing. A format that works naturally across websites and accommodation platforms.
Alongside this, we created a vertical reel designed for Instagram. Short, energetic, and built to capture attention quickly while showcasing the atmosphere of the property.
Two formats. One consistent story. Content that helps Urban Getaway present their homes in the best possible light wherever guests discover them.
the results.
Urban Getaway now has video content tailored to the platforms where guests are making decisions.
The landscape video supports property listings and booking platforms, while the Instagram reel helps drive awareness and interest on social media. Together they create a stronger first impression and give potential guests a better sense of the experience before they book.